A Case Study

I used to hear that all the time. When I was the Executive Producer of Seattle's hit comedy TV show Almost Live!, I used to hear that on almost a daily basis. Eventually, I started to believe it. I mean, why not? We were a hit in Seattle. We had some of the best comedy writers in the business. We already had a TV studio. Why shouldn't we go national? And then, one day, we got our chance. We were offered a slot on Comedy Central, the fledgling (at that time) national comedy network. (Okay, truthfully, that "one day" followed months of phone calls, number crunching, and negotiations. But none of that is relevant to my point, which I promise I'll get to eventually.) "This is gonna be great!" we thought. After all, if they loved us in Seattle (and they did), why wouldn't they love us everywhere? Well, they didn't love us. Oh, they liked us. But they didn't love us. We were okay. But we were just okay. Just okay doesn't cut it in my business. And I'm guessing just okay doesn't cut it in your business either. WL73L84f
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